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ZIXS Blue Chili 12mg

Flavour: Blue Chili
Strength: The Zixs 12mg Standard Line · 12mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £4.49 a can
Low stock
ZIXS Blue Chili 12mg is a sweet blueberry snus with a little chilli warmth behind it, at 12mg a pouch. That's medium on our scale, from the Swedish brand's 12mg Standard Line. It suits regular snus users who like fruit flavours with a bit of personality.
- StrengthHigh
- StingHigh
- LongevityVery high
- StealthMaximum
- QualityMaximum
- Range
- The Zixs 12mg Standard Line
- Strength
- 12mg per pouch
- Flavour family
- Hybrid
We ship every day: orders placed before 3pm GMT go out the same day. Unopened cans can be returned within 30 days.

Blueberry, then a surprise
A blueberry snus with chilli in it sounds like a dare, and that's rather the point. ZIXS Blue Chili is a sweet blueberry pouch with a little chilli warmth tucked in behind it, and it comes from the brand's 12mg Standard Line. The maker lists the same can as Blueberry Chilli, so if you've seen it under that name, this is the one. ZIXS is made by Microzero AB in Gothenburg, Sweden, a family business that runs its own flavour lab, which goes some way to explaining how a can like this gets made. Every pouch carries 12mg, which puts it in the medium band on our scale. Sweet fruit first, a bit of warmth after. It's the kind of can that starts conversations.

What it tastes like
Tastes like a blueberry jam that somebody has been a little creative with. The blueberry does the opening work, sweet and round, the sort of fruit you'd find in a muffin at a good bakery. Then the chilli arrives, not as a wallop but as a warmth that sits at the back and keeps the sweetness interesting. The two don't fight. The fruit stays in front the whole way through and the chilli just makes sure you're paying attention. If you like a sweet flavour with a twist, this is a very good twist.

How strong it is
Each pouch carries 12mg of nicotine, and on our scale that's medium, the band that runs from 8mg to 16mg. It's the one strength across the ZIXS 12mg Standard Line, so Blue Chili sits level with its siblings and the flavour is what sets it apart. ZIXS pouches are all white and contain no tobacco, made in the maker's own factory in Gothenburg. Medium is a comfortable place to be if you use snus most days. The chilli warmth is a flavour thing, not a strength thing, so the 12mg feels like any other 12mg. Bright can, steady strength.
- Strength
- 12mg a pouch
- Flavour
- Blueberry with chilli
- Range
- The 12mg Standard Line
- Made by
- Microzero AB, Gothenburg, Sweden
- Pouch
- All white, tobacco free

Who it is for
Blue Chili suits anyone who likes fruit flavours and fancies one with a bit of extra personality. It's a good pick for regular snus users who already know the medium band and want a flavour that keeps things lively through the afternoon. Sweet tooth, curious palate, 12mg habit: that's the customer.
If chilli isn't your thing, the same line has Melon Rush and Strawberry Lime at the same 12mg, so the strength stays put and only the flavour changes. Cola Buzz is there too for a sweet shop classic. Blueberry with a warm finish, though, is a hard one to walk past. Start with one can and see.
Written by Joel Pike