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77 VB Arctic Mint 10.4mg

Flavour: VB Arctic Mint
Strength: 10.4mg
Ways to buy: single can
VIP: 10% off your second order, 20% from your fifth. Every order counts towards it.
Discreet packaging · 30-day returns on unopened cans
£499
Buy 5 and pay £3.33 a can
In stock
77 VB Arctic Mint 10.4mg is a cool, refreshing pure mint with 10.4mg a pouch. Side by side with its VB Edition neighbours it is the most direct flavour, in a slim pouch in the medium band. Start here if mint alone is what you're after.
- StrengthHigh
- StingHigh
- LongevityVery high
- StealthMaximum
- QualityMaximum
- Range
- 77
- Strength
- 10.4mg per pouch
- Flavour family
- Mint
- Format
- Slim, all white
- Contents
- Tobacco free, plant based pouch
- Manufacturer
- Luna Corporate, Suchy Las, Poland
We ship every day: orders placed before 3pm GMT go out the same day. Unopened cans can be returned within 30 days.

The mint of the VB Edition
Every range has a mint that sets the tone, and in the VB Edition this is it. 77 VB Arctic Mint 10.4mg is a refreshing, cool mint in a slim pouch. The VB stands for Valtteri Bottas, and the maker describes the line as a special edition created in collaboration with him, a partnership it dates to 2023. The lid prints VB EDITION above the flavour name. The can comes from Luna Corporate in Poland, and the pouches are tobacco free. If you want to know what the edition is about, start here.

A cool, refreshing mint
What does Arctic mean on a mint can? Here it means cool and refreshing, which is how the maker describes the flavour. It's a pure mint, with no fruit beside it. That makes it the most direct flavour in the VB Edition, where its neighbours are Arctic Berry and Spearmint. Side by side, Arctic Berry adds forest berries and Spearmint takes a drier line. Arctic Mint keeps to mint and cooling, and that is the whole point of it.

Where 10.4mg sits
Each pouch holds 10.4mg. On our strength scale that's the medium band, which runs from 8mg up to 16mg, and 10.4mg sits in the lower half of it. The 77 strengths on our shelf are 5.2mg, 10.4mg, 15.6mg and 20mg, so this is the second step of four. The lid shows strength as dots, and this can carries three out of five. Arctic Mint also comes as a mini pouch at 20mg, which is in our strong band. So the flavour is the same and the choice is between the two strengths.
- Strength
- 10.4mg a pouch
- Format
- Slim
- In the can
- 20 pouches
- Flavour
- Refreshing, cool mint

Who it suits
This can suits you if you use snus regularly and want a cool mint at a medium strength. It also suits anyone who already knows 77's core mints and wants to see how the VB Edition handles the same idea. If mint is where you always end up, it'll sit comfortably in your rotation. Every can holds 20 slim pouches.
If you'd like the same mint higher up, the 20mg mini can is the one to look at. If you'd like a different flavour at the same strength, VB Spearmint and VB Arctic Berry both come at 10.4mg. All three carry VB EDITION on the lid. If you only try one VB can, make it a single can of Arctic Mint.
Written by Elena Marsh