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77 Ice Mint 10.4mg

Flavour: Ice Mint

Strength: 10.4mg

Ways to buy: single can

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Discreet packaging · 30-day returns on unopened cans

£499

Buy 5 and pay £3.33 a can

In stock

77 Ice Mint 10.4mg is an intense, icy mint, the cool end of the packet, with 10.4mg a pouch. It lands in the medium band and comes as a slim pouch, 20 to a can. One for snus regulars who like their mint straight, with no fruit along for the ride.

  • StrengthMedium
  • StingMedium
  • LongevityMaximum
  • StealthMaximum
  • QualityMaximum
A can of 77 Ice Mint 10.4mg

Mint with the dial turned up

You know the moment you open the freezer for peas and stand there a second longer than you need to? 77 Ice Mint 10.4mg is built around that moment. It's an intense, icy mint in a slim pouch, with 10.4mg in each one. No fruit has been invited and nobody is saving it a seat. 77 is made in Poland by Luna Corporate, and the pouches are tobacco free. Mint first, mint last, mint in between.

What it tastes like

Tastes like the mint at the cooler end of the packet, the one you save for last. The maker calls it an intense icy mint flavour, and that's the whole brief. It's mint from the first moment, with a cool, clean character that stays put. There's no sweet shop detour and no fruit hiding at the back. If the cooling part of a mint is your favourite part, this can has been thinking about you. Simple flavour, done properly.

Where 10.4mg sits

Each pouch holds 10.4mg. On our strength scale that's the medium band, which runs from 8mg up to 16mg, with light below it and strong starting at 16mg. The lid shows strength as dots, and this one has three filled in out of five. Ice Mint also comes at 5.2mg and at 15.6mg, so the same flavour has a rung either side. That makes this the middle step of three. Same mint, three numbers, and this is the one in the centre.

Strength
10.4mg a pouch
Format
Slim
In the can
20 pouches
Flavour
Intense, icy mint

Who it is for

This can suits you if you use snus regularly and mint is what you reach for without thinking. It's a comfortable fit for anyone who likes the medium band and wants a cool flavour to go with it. If you've tried 77 Fresh Mint and fancy another mint from the same shelf, here it is. And if you'd like the same flavour lighter, the 5.2mg can is the one below.

Every can holds 20 slim pouches. Pick up a single can and see how the cool suits you. Icy mint, medium strength, slim pouch. Freezer door shut, off you go.

Written by Joel Pike